Research
Do your homework and research the company you are interviewing. Some examples include: size of the firm, organizational structure and career paths, percentage of annual sales growth in the last five years, locations/home office, competition, organizational goals and of course their products and services. Demonstrating your knowledge of the company and their products and services can help you stand out from the crowd.
Know yourself
Understanding how your values, interests and skills fit into the company's mission and overall goals is going to allow you to showcase your value to the company. Discussing your career objectives will give the interviewers an idea of where and how you fit within their organization. Without this knowledge you fail to paint a picture of your potential role within the company.
Mock interviews
Participating in mock interviews with family, friends or other people within your industry will give you an opportunity to practice "selling" yourself as well as receive feedback on both nonverbal and verbal communication (facial expressions, eye contact and posture, tone of voice, positive words/phrases and sense of humor).
Stack your pack
Be sure to always have a copy of the directions and phone number to the company. A career portfolio may be a good idea to showcase your successes and leave a lasting impression. Always have more than enough resume copies on hand because you never know how many people will be interviewing you or stopping by during the interview. Bring extra copies of references and business cards. Lastly, make sure you have a pen and pad of paper to take notes during the interview.
Questions
Writing out a list of questions prior to the interview is crucial. Some examples may include questions about the position's responsibilities, reason for the opening, more about company's goals and missions, career paths, training opportunities etc. will give you more insight into what your role will be and if this position aligns with who you are and what you are seeking in a position.
Dress Appropriately
It is important to note that although the company's dress code may be relaxed your attire should remain conservative, neat and professional. For men, appropriate attire may include a solid color dark suit with tailored slacks and a conservative tie. Women's attire may include a navy, black, brown, gray or beige suit color avoiding bright colors and patterns. Remember to keep jewelry, make-up and perfume to a minimum. Lastly, don't forget to wear a smile!
What not to bring
gum, candy, cigarettes, cell phone and blackberry (leave in car), IPods, coffee or soda, and any visible tattoo's (cover them up).
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