Public Relation Director Sample Resume


Marvin K. Smith
1234 Center DriveSomerville, MA 02000Home: 617-555-5555Cell: 617-555-5556Email: mksmith@frontfocus.com   Objective: Public Relations Director with proven, professional, profitable marketing campaigns resulting in an exceptionally successful track record in brand and event management, developing strategic alliances, campaign planning and execution, and development of innovative internet and web-enhanced public relations strategies.   Qualification Summary:
  • Outstanding ability to think creatively and strategically
  • Talented in working with a wide range of personalities
  • Excellent written and verbal communication skills
  • Capacity to work independently or with a team
  • High energy, highly motivated, take-charge attitude

  Work Experience:
    Public Relations Manager, Barton and Associates Cambridge, MA 02000
  • Develop annual and quarterly public relations plans
  • Responsible for developing and maintaining media relationships, tracking local news, pitching story ideas, researching and responding to press inquiries and advising and counseling company leaders on responses to media inquiries
  • Manage development and distribution of press materials
  • Oversee budget for local office for presentations, special events, charity donations and targeted product mailings
  • Maintain association paperwork and leverage membership in order to increase visibility
  • Organized successful launch celebrations to generate vendor interest in new products
  • August 2003 - present
  Public Relations, Enling Media Relations Boston, MA 02000
  • Brainstormed and developed public relations strategies to support product launches,community investment, marketing events, etc. through press releases, media mailers, press conferences, briefings, board meetings, and interviews
  • Researched and wrote communication materials for master materials for press kits
  • Tracked editorial calendars to develop proactive story ideas
  • September 1998 ? August 2003
  Public Relations,NAPR Worldwide Somerville, MA 02000
  • Created best-in-class press materials, including press releases, fact sheets, and press kits
  • Tracked, circulated and merchandised publicity clips
  • Worked with print media (including trade, business, and consumer) and electronic media
  • Secured necessary approvals from account teams and clients to promote work throughpress,
  • Worked with event organizers to secure speaking slots and created compelling
  • testimonial-driven radio campaign for local community college
    May 1996 ? September 1998
      Education: Bachelor of Science degree in Media RelationsBoston University, Boston MAMay 1996   Professional Affiliations: Public Relations Society of America